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Creating a Nordic-style stand for a global digital signage expert.

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Produce a slick modern booth for DISE at ISE 2022 in Barcelona, that amplified their brand and highlighted their premium digital signage solutions.


DISE, which was founded in Sweden more than twenty years ago, now supports over 1,000 clients worldwide through its digital signage solutions. DISE is the premier in-store experience digital platform for global brands and leading retailers.

Their solutions provide stores with personalised communication tools for in-store displays. DISE enables stores to enhance the visitor experience by presenting tailored campaigns throughout their stores. Brands can craft specific content for various regions, in different languages and with diverse pricing strategies.

Since relocating to Barcelona in 2021, ISE has solidified its position as the leading European exhibition for audiovisual and systems integration. It serves as a dynamic platform where innovative AV companies converge to unveil state-of-the-art technological advancements and cultivate invaluable business relationships.





Elevating the brand and showcasing premium digital signage solutions by creating a sleek booth.


  • 3-day event
  • 43691 unique attendees (90372 visits)
  • 151 countries
  • 834 exhibitors
  • 48000 m2 of exhibition space
  • 6 zones


  • Stand design & construction
  • Use of recyclable materials
  • Reusable stand elements
  • Storage facilities
  • Furniture & custom-built elements
  • Reception & hospitality areas

Work process

DISE requested that we design and construct a Scandinavian-style booth for ISE 2022. Our design concept harmoniously blended wood elements with the brand’s distinctive colors. Given that DISE specialises in sleek, cutting-edge AV displays, our key objective was to create a booth that reflected the company’s essence. We aimed to elevate the brand’s values, ensuring aesthetics were perfect and importantly, that the booth had a warm, inviting feel for guests.

To enhance brand visibility at the exhibition, we incorporated a tall banner into the design. For the booth, we used plants to subtly soften the Nordic minimalism of the booth design while infusing a natural ambiance. Additionally, we produced premium custom booth furniture and specially designed bottles with DISE branding.

When constructing the booth, we deliberately selected materials that are recyclable or reusable, to align with DISE’s sustainability objectives.

This project was so interesting to work on. The challenge of designing a slick booth in a tight space. Everything worked out well and we were tremendously satisfied with the results.

Constanza Chicco, Project Manager
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